Wednesday, May 2, 2007

Review of EzineArticles Review

This is a review of the review of EzineArticles by Yaro Starak on March 8th, 2006. It is entitled: "Is Article Marketing Worth Your Time?". And not really a review so much as a summary for you to see if you would like to pursue further. It can be found here in it's entirety:

http://www.entrepreneurs-journey.com/405/ariticle-marketing-ezinearticles-review/

It starts off almost as a promotion for EzineArticles and then goes into what he
calls his Marketing Test. It turns out that he only half-heartedly did 20 articles, and even then they were done every few weeks or so. Most submitted to EzineArticles.

He also twice mentioned the 80/20 rule or some such but never said what it is.

Then come the numbers. The bottom line is that with 20 articles submitted he claims about 5000 views. Impressive.

It is a little weak on the Right Article Titles saying basically to include good
keywords in them.

Then comes the idea of "Short N Sweet" which means that the articles should only be somewhere in between 400 and 600 words. With some of the reasoning behind that idea.

The Vital Few is that every once in a while one of them will go Viral. This comes from the combination of Good Title, correct word count, and currently hot topic.

Quantity Over Quality is next and mentions that only a few get republished on good sites with decent PR Rank. Most end up on "SPAM BLOGS". (this is from
article-marketing-blog: don't use those two capitalized words. They will trigger the filters. The first one is about guaranteed to) So "Quantity over Quality" is the recommendation.

Duplicate Content? Modify your articles before submission if you have them on your blog or website.

Automated Article Distribution and Article Announcer by Jason Potash: A little week and really not much there but it can save you a lot of time and hassle which is the name of the game.

Is Article Marketing Worth The Time? He just missed a great opportunity here with that question. By one word. Can you see it. But this is the best part of the whole article and is worth the reading. Maybe saunter on over there and read it. The conclusion is mostly what you are after anyway.

And here is the best part. It's May 2nd, 2007 and he still shows up number 19 in a Google search for "article marketing", without the quote marks. Which is how most people would search for it. Something's right don't you think?
 
Copyright D.C. Evans 2007