Saturday, May 5, 2007

Tried and True Writing Tips for Article Marketing

Even if you already know these writing tips do you use them for your article marketing articles? Seeing them all of the time is true of a lot of authors but using them doesn't seem to be. They really can help you get the edge over the competition for readership.


1. Attention Grabbing Headline: With an article you would call it a "Title". Still though, "Over 50,000 Killed in Single Battle" is almost certain to draw more readers than "Analysis of Gettysburg".


2. It is best to know your topic and make a crisp, clean, and clear presentation of it. Even if it is the history of typewriting they wouldn't read it unless they had a reason. Curiosity or a need for information are two examples.


And they usually won't stop reading and leave unless they have a reason. If it is boring, dull, unorganized and or unclear you may have just given them all of the reason they need to leave. Worst is a lack of information.


3. No spelling errors. It is also good to avoid grammatical and punctuation mistakes, but on the web writing is different. Depending on your topic and your style the rules can be stretched pretty far.


4. Get all that you can out of your Resource Box. An entire article could be written on this subject. Stick to plain text until you are comfortable with HTML. Try 1 or 2 lines of bio on yourself including of course your name.


You'll also want to work in your company or website name. Put in a call to action with an incentive to get them to your website. Such as "To learn more useful tips on article writing get your free report at www.yourdomain.com"


5. Tip number 5 is to have a conclusion to the article. It is also to point out the use of either a numbered or bulleted list. Had you noticed how it broke up the article for easier reading? Along the same lines are the short paragraphs. All of that white space makes it a bit less "scary" looking to read.

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Copyright D.C. Evans 2007